ANAPenim.com PERFORMANCE DEVELOPMENT & TALENT



11Sep 2015

INNOVageing© – know and be able to sell mature consumers and seniors

It was presented on 10 September 2015 in Lisbon, by Ana Teresa Penim and Ana Sepulveda, the innovative concept INNOVageing ©, created by these two experts, with the purpose of giving a remarkable contribution to the way brands, retail and institutions face, deal and take emergency segment Party […]



10Aug 2015

Negotiate & To sell

Trade is a public place. A sharing space, exchange and experimentation. It follows the narrative thread of our lives. Definimo-lo and define-us. The diversity that composes reflects economies, cultures, innovation and progress. Its dynamic and its details reflect moods and emotions. Emotions that precede the action [...]


10Aug 2015

Coaching Tools

TO BE REASON OF THIS BOOK We looked everywhere ... There was! A coaching book: bringing together a diverse set of tools Coaching, by different authors, supported by different orientations and models, that differentiate the plurality of approaches; "Professionals for professionals", with the mission to foster the sharing of practices [...]


10Aug 2015

The Marketing Power at Point of Sale

The Marketing Power at Point of Sale, written by Robert Liljenwall, It presents one of the most important works published in applied marketing area at point of sale. This book to sell more and better covers all aspects of marketing in the retail sector, both theoretical and practical, from planning to [...]
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